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4.  Microsoft Entra 

![Microsoft Entra company logo](https://www.google.com/s2/favicons?sz=128&domain=microsoft.com)

# Microsoft Entra

Featured 

Microsoft Entra ID is Microsoft's cloud-based identity and access management service, providing SSO, MFA, Conditional Access, and identity governance tightly integrated with Microsoft 365 and Azure.

Last updated 3 months ago

[Visit site](https://www.microsoft.com/en-us/security/business/microsoft-entra)

Quick answer

## What is Microsoft Entra?

Short answer

Microsoft Entra ID (formerly Azure Active Directory) is the identity backbone for organizations running Microsoft 365, Azure, and Windows infrastructure. It provides authentication and authorization for millions of applications via SAML, OIDC, and OAuth 2.0, and is deeply integrated with Microsoft's security stack including Microsoft Defender, Intune for device compliance, and Microsoft Sentinel for identity threat detection. Entra ID Governance adds access reviews, entitlement management, and Privileged Identity Management (PIM). The platform is available in tiered licensing (Free, P1, P2) often bundled within M365 E3 or E5 agreements. For organizations not invested in the Microsoft ecosystem, its appeal narrows considerably. Verify current feature availability and licensing with Microsoft.

Best for

Organizations heavily invested in Microsoft 365, Azure, Intune, or Windows Server Active Directory. Entra ID's native integration with the Microsoft ecosystem is a primary competitive advantage that is difficult to replicate with any third-party platform.

When to choose

Choose Microsoft Entra ID when your organization is deeply invested in Microsoft 365, Azure, Windows, or Intune. The native integration depth, often-included licensing, and Conditional Access policy engine make it the most pragmatic choice for Microsoft-centric environments.

When not to choose

Avoid Entra ID as your primary IAM platform if your organization is cloud-agnostic, has significant non-Windows infrastructure, prioritizes developer experience for CIAM, or wants vendor-neutral IAM that is not tied to Microsoft's licensing structure.

Related tools & categories

[Identity Governance / IGA](/directory/category/iga)[SSO](/directory/category/sso)[Workforce IAM](/directory/category/workforce-iam)[JumpCloud](/directory/jumpcloud)[Okta](/directory/okta)[Run the IAM Stack Finder](/stack-finder)[Report: The State of AI Agent Identity 2026](/reports/state-of-ai-agent-identity-2026)

## Categories

[Identity Governance / IGA](/directory/category/iga)[SSO ★](/directory/category/sso)[Workforce IAM](/directory/category/workforce-iam)[SCIM](/directory/category/scim)[MFA / Passwordless](/directory/category/mfa)

## Common use cases

-   SSO to Microsoft 365 apps and thousands of third-party SAML/OIDC applications 
-   Risk-based Conditional Access policies combining device compliance, location, and sign-in risk signals 
-   Hybrid identity bridging on-premises Active Directory with cloud identity via Entra Connect 
-   Privileged Identity Management (PIM) for just-in-time privileged access 
-   Access reviews and entitlement management via Entra ID Governance (P2) 
-   B2B collaboration across organizational boundaries via Entra B2B 

## Strengths

-   Deepest integration with Microsoft 365, Azure, Intune, Defender, and Sentinel — no third-party tool matches this natively 
-   Often included in existing M365 E3/E5 licensing at no additional marginal cost 
-   Mature Conditional Access policy engine with granular, risk-based controls 
-   Strong hybrid identity story bridging on-premises AD and cloud identity 
-   Large ecosystem of Microsoft-certified practitioners and documentation 

## Limitations & considerations

-   Advantages diminish significantly for organizations not invested in the Microsoft ecosystem 
-   Licensing tiers (P1, P2, E3, E5) can be complex and expensive for features beyond basic SSO 
-   Developer experience for custom application integration is generally considered heavier than dedicated CIAM platforms 
-   Non-Microsoft endpoint management (Mac, Linux) is less native than Windows 
-   Governance features (Entra ID Governance) require P2 licensing, which adds meaningful cost 

## Pricing model summary

Entra ID is available in Free, P1, and P2 tiers. Many features are included in Microsoft 365 E3 (P1-level) and E5 (P2-level) licenses, making the incremental cost zero for organizations already on those agreements. Standalone P1 and P2 licensing is available. Verify current pricing at Microsoft's website — bundling and tier features change.

[View vendor pricing page ↗](https://www.microsoft.com/en-us/security/business/microsoft-entra-pricing)

## Integrations

Microsoft 365 Azure Intune Microsoft Defender Salesforce ServiceNow AWS Google Workspace Workday SAP 

## Fit

Company size

SMB, Mid-market, Enterprise

Deployment

SaaS / Cloud-hosted, Hybrid (via Entra Connect for on-premises AD)

Source

Proprietary

Pricing model

Tiered (Free, P1, P2); often bundled in M365 E3/E5 licensing

## Alternatives & comparisons

[JumpCloud](/directory/jumpcloud)

JumpCloud is a cloud directory platform providing unified identity management, SSO, MFA, and device management (MDM) across Windows, Mac, and Linux environments — popular with SMB and mid-market organizations.

[Compare Microsoft Entra vs JumpCloud →](/compare/microsoft-entra-vs-jumpcloud)

[Okta](/directory/okta)

Okta is a leading cloud-native identity and access management platform offering SSO, MFA, lifecycle management, and identity governance for enterprise workforce and customer-facing applications.

[Compare Microsoft Entra vs Okta →](/compare/microsoft-entra-vs-okta)

[OneLogin](/directory/onelogin)

OneLogin is a workforce identity and access management platform providing SSO, MFA, and user provisioning for mid-market organizations, now part of One Identity.

[Compare Microsoft Entra vs OneLogin →](/compare/microsoft-entra-vs-onelogin)

[Ping Identity](/directory/ping-identity)

Ping Identity provides enterprise IAM with advanced federation, financial-grade API security, and hybrid cloud/on-premises deployment options, commonly deployed in financial services, healthcare, and government.

[Compare Microsoft Entra vs Ping Identity →](/compare/microsoft-entra-vs-ping-identity)

IDSync provides educational buyer guidance based on publicly available information, editorial review, and user-submitted data. Vendor information should be verified before purchase. [Who we are, our methodology & disclosure policy](/about).

Microsoft Entra and its logo are trademarks of their respective owner. IDSync is an independent buyer resource and does not imply endorsement unless explicitly stated.

### Take action

[Request vendor shortlist](/request-shortlist)[Run the IAM Stack Finder](/stack-finder)[Request vendor intro](/contact)[Docs ↗](https://learn.microsoft.com/en-us/entra/identity/)[Pricing ↗](https://www.microsoft.com/en-us/security/business/microsoft-entra-pricing)

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